Clean beauty that enhances your own natural beauty.
A healthy mineral foundation makes a world of difference in enhancing your skin’s own radiance. Healthy skin has no use for oil, talc, FD&C dyes, synthetic preservatives, parabens, or synthetic fragrance so why should your make-up.
Jane Iredale Purepressed Powder Provides Broad Spectrum SPF 20 and UVA P++ protection that is water resistant for up to 40 minutes. It provides a foundation, concealer, sunscreen and active skin care benefits all in one.
Why use a mineral make-up?
Pure mineral makeup binds to oils not water. This gives the makeup a natural water resistance and is much better for your skin then conventional cosmetics. Conventional makeup contains chemicals, oils and other additives that can either irritate sensitive skin or cause unnecessary breakouts. Makeup is actually good for people to wear, as long as they are not wearing products harmful to their skin. Most of the cheaper foundations on the market have a list of ingredients that are potentially harmful to your skin
When mineral makeup is done right, it is much more versatile than most makeup. You can mix the mineral foundation with water, moisturizers and cremes to make a liquid foundation consistency if that’s what you like. You can conceal with it or just use it as a light coverage. Loose powder mineral pigments can turn into anything you can think of. The loose powder pigments are what companies use to colour cosmetics.
Why should I use Jane Iredale mineral powder when I get one in the drug store at half the price?
Mineral cosmetics should have very few ingredients. Most mineral makeup has a base ingredient of mica. Mica does have a nemesis in the cosmetic industry, the nemesis is named “talc.” Do beware that talc is technically a mineral and used by almost every cosmetic company as their #1 ingredient, however it is a cheap and wasteful filler. Talc is soft and appealing to the touch yet it’s adherence to the skin is incomparable to the elite mineral.